The new RY.com.au bricks + mortar store closes the loop between digital + physical. ↓ More Info
Customers can enjoy face-to-face interactions that engage all of their senses whilst, at the same time, logging on to the website for more detailed product information, reviews + click + collect services.
The jumping off point for the project was to consider the space as a gallery, specifically designed to showcase a small selection of the full online product offering.
This concept informed everything from the layout + finishes right through to the technology available within the space.
Beyond the retail area visitors will discover a discretely tucked away boutique salon + beauty treatment space.